Elevate Midlands Ltd is a trusted, local roofing company led by George Broadway, who brings over 20 years of hands-on experience in the roofing industry. Based near Evesham in Worcestershire, George has built a strong reputation for delivering reliable workmanship, honest advice and high standards on every project.
info@elevateroofingmidlands.co.uk
07484 742675

GDPR & Privacy Policy

Effective Date: February 2026

Elevate Midlands Ltd (“we”, “us”, “our”) is committed to protecting and respecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use and protect your personal data when you visit our website or contact us regarding our roofing services.

1. Data Controller

The Data Controller responsible for your personal data is:

Mr. George Broadway
Elevate Midlands Ltd
Email: info@elevateroofingmidlands.co.uk
Telephone: 07484 742675

2. What Information We Collect

We may collect and process the following types of personal data:

Information You Provide Directly

  • Name

  • Email address

  • Telephone number

  • Property address

  • Details about your roofing enquiry

This information is typically provided when:

  • You complete a contact form

  • You request a quotation

  • You email or telephone us

  • You request a roof inspection or survey

Information Collected Automatically

When you visit our website, we may collect:

  • IP address

  • Browser type and version

  • Device information

  • Pages visited

  • Date and time of visit

This information may be collected via cookies and analytics tools.

3. How We Use Your Information

We use your personal data for the following purposes:

  • To respond to enquiries

  • To provide quotations and carry out roofing services

  • To arrange roof inspections and surveys

  • To communicate regarding ongoing or completed work

  • To improve our website and services

  • To comply with legal or regulatory obligations

We do not sell or rent your personal data to third parties.

4. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Contract – Where processing is necessary to provide a quotation or carry out agreed roofing work

  • Legitimate Interests – To respond to enquiries and improve our services

  • Legal Obligation – Where required for tax, accounting, or legal compliance

  • Consent – Where applicable (for example, optional marketing communications)

5. Data Sharing

We may share your information only where necessary, including with:

  • Accountants or professional advisers

  • IT or website service providers

  • Payment processing providers

  • Legal or regulatory authorities where required

All third parties are required to respect the security of your personal data and treat it in accordance with the law.

6. Data Retention

We retain personal data only for as long as necessary:

  • Enquiry data: up to 12 months

  • Customer project records: up to 6 years (for legal and tax purposes)

  • Financial records: as required by HMRC regulations

After this period, data will be securely deleted or anonymised.

7. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Request access to your personal data

  • Request correction of inaccurate data

  • Request erasure of your data (where applicable)

  • Request restriction of processing

  • Object to processing

  • Request data portability

To exercise any of these rights, please contact:

info@elevateroofingmidlands.co.uk
07484 742675

8. Cookies

Our website may use cookies to improve user experience and analyse website traffic.

Cookies may:

  • Remember your preferences

  • Help us understand how visitors use the site

  • Improve site performance

You can control cookies through your browser settings.

If a cookie banner is in use, you may accept or decline non-essential cookies.

9. Data Security

We take appropriate technical and organisational measures to protect personal data against:

  • Unauthorised access

  • Loss or misuse

  • Accidental disclosure

However, no internet transmission is completely secure.

10. Complaints

If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Information Commissioner’s Office
Website: https://www.ico.org.uk
Telephone: 0303 123 1113

We would, however, appreciate the opportunity to address your concerns first.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website and will state the effective date at the top of the page.

 

 

This policy was last updated February 2026

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